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La Boutique du Thé, Mariage Frères teas since 1999

“L'École du thé” game

Game rules

THEDisNice · www.laboutiqueduthe.com · Rules in force since 18 September 2026

Article 1: Organising company

The game “L'École du thé” (hereinafter the “Game”) is organised by THEDisNice, a single-shareholder simplified joint-stock company (société par actions simplifiée à associé unique) with a share capital of 10,000 euros, registered with the Bordeaux Trade and Companies Register under number 991 514 803, whose registered office is located at 1 rue Édouard Herriot, 33440 Ambarès-et-Lagrave (hereinafter the “Organiser”), on its website www.laboutiqueduthe.com (hereinafter the “Site”).

The Game is accessible from the “L'École du thé” tab of the Site. These rules (hereinafter the “Rules”) set out its terms; they supplement the Terms and Conditions of Sale of the Site, Article 21 of which governs the benefits offered under the Game.

Article 2: Purpose and duration of the Game

The Game is a free, playful educational journey devoted to the world of tea, herbal infusions and infusions. It is offered with no purchase necessary: taking part, progressing and passing the examinations do not require any order on the Site.

The Game is open from 15 September 2026, for an indefinite period. The Organiser may end or modify it at any time under the conditions of Article 9.

Article 3: Conditions of participation

The journey is freely accessible to any visitor to the Site, with or without a Customer Account. However, only the holder of a logged-in Customer Account has their answers, progress and examination results recorded and kept on their account; without a Customer Account, neither progress nor examination results are saved. Only the taste profile, if the visitor chooses to complete it, remains on their device and is transferred to any Customer Account they subsequently open. Consequently, a visitor who is not logged in cannot claim any prize, including if an account is created later: only passes obtained while logged in to a Customer Account give entitlement to prizes. The Site informs the visitor of this before each examination.

Prizes are reserved for natural persons of legal age holding a Customer Account, limited to one Game journey per person and per Customer Account. The Customer Account is single and shared between the shops and the Site; whether opened in a shop or online, it is subject to the same conditions. Participation is strictly personal: a journey may not be shared, transferred or played on behalf of a third party.

Members of staff of the Organiser and of its affiliated companies, members of staff of the Remparts tea room, and any person who took part directly in the design or development of the Game may access the educational journey but are excluded from the award of prizes.

Participation in the Game entails full and complete acceptance of these Rules and of the General Terms and Conditions of Sale of the Site.

Article 4: Game mechanics

The Game consists of a path of nineteen (19) levels, completed in order, each level opening upon validation of the previous one, and punctuated by four knowledge examinations: Checkpoint Examination I (levels 1 to 4), Checkpoint Examination II (levels 1 to 8), Checkpoint Examination III (levels 1 to 13) and the House Examination (all nineteen levels of the path). Each examination comprises a series of multiple-choice questions; the number of questions and the required threshold of correct answers (for example: 25 questions, 20 correct answers for Checkpoint Examination I) are displayed on the Site before each attempt.

Passing an examination gives access to the following levels and confers an honorary badge (“Initié du Verger”, “Compagnon de la Feuille”, “Herboriste du Comptoir”, “Grand Maître du Sentier”). A failed examination may be retaken; however, passing it may give rise to only one prize per Customer Account, in accordance with Article 6.

The history of answers, progress and examination passes are recorded and verified by the Organiser's systems and linked to the Customer Account. Only the data recorded by these systems shall be authoritative; an examination pass not recorded on a Customer Account cannot be established by any other means, in particular by screenshot.

Article 5 : Dotations

Passed examinations give entitlement to the following prizes:

  • Checkpoint Examination I: a set of four (4) samples, offered with the next Order on the Site (maximum value: 4 euros);
  • Checkpoint Examination II: free delivery on the next online Order, up to a limit of six (6) euros, corresponding to the home delivery rate in metropolitan France;
  • Checkpoint Examination III: free delivery (within the same limit of six (6) euros) and a set of four (4) samples (maximum value: 4 euros) offered with the next Order;
  • House Examination: an exceptional training session lasting approximately 2 hours 30 minutes, devoted to the house's exceptional products, offered in one of the shops in Bordeaux (19 rue des Remparts, 33000 Bordeaux) or Nice (4 rue de la Liberté, 06000 Nice) (indicative value: 85 euros).

Use of a prize on an Order requires compliance with the minimum order amount provided for in the General Terms and Conditions of Sale of the Site.

The in-shop training session is available by appointment, subject to availability of places. It covers the training service only: travel, accommodation, meals and any ancillary expenses incurred in attending remain the sole responsibility of the participant and give rise to no coverage, reimbursement or compensation, including if the appointment is postponed or cancelled. If the participant is unable to travel, a gift in kind of equivalent value, chosen by the Organiser, is sent to them instead.

Samples and gifts in kind are chosen by the Organiser while stocks last; the Organiser may replace them with a prize of equivalent value. Prizes have no monetary value: they may not be exchanged for cash or any other equivalent, refunded, transferred or resold.

Article 6: Award and use of prizes

Each prize is linked to the Customer Account that passed the corresponding examination, in the form of a personal single-use code. Each examination may give rise to only one prize per Customer Account, regardless of the number of attempts or restarts of the journey.

Unless otherwise stated on the Site, a prize may be used on a single Order, within three (3) months of being obtained; the in-shop training session must be attended within twelve (12) months of being obtained. After these periods, the prize lapses and can be neither reinstated nor compensated.

In the event of cancellation or withdrawal concerning the whole of an Order on which a prize was used, the prize is recredited to the Customer Account for its remaining period of validity; products offered under a prize must then be returned with the Order.

Article 7 : Fraude

The following are prohibited, without this list being exhaustive: the creation or use of several Customer Accounts by the same person in order to obtain the same prize more than once; the use of robots, scripts or any automated or technical process intended to distort progress, examination results or the award of prizes; the alteration of Game or Site data; the transfer, sharing, publication or resale of codes or prizes.

The Organiser verifies the regularity of participation and of the award of prizes. In the event of fraud or serious suspicion of fraud, it reserves the right, after informing the participant, to cancel the prizes concerned, close the journey and, where applicable, suspend the Customer Account under the conditions of the General Terms and Conditions of Sale, without prejudice to any action for damages. A technical malfunction, display error or anomaly that has led to the award of a manifestly undue prize creates no right in favour of the participant.

Article 8: Liability

Participation in the Game takes place via the internet, the characteristics and technical limitations of which are deemed to be known to participants. The Organiser cannot be held liable for connection difficulties, interruptions, malfunctions or data loss attributable to the network, to the participant's device, to force majeure or to the act of a third party, nor for the consequences of a suspension or termination of the Game decided in accordance with Article 9. In any event, the Organiser's liability is limited to the delivery of prizes under the conditions of these Rules.

Article 9: Modification, suspension and termination of the Game

The Organiser may at any time modify these Rules, or suspend, shorten, extend or end the Game, in particular in the event of fraud, technical difficulty or commercial necessity, without incurring any liability as a result. Any modification of the Rules is published on the Site and applies to participations after its publication. Prizes duly acquired before the modification, suspension or termination remain usable until the end of their period of validity.

Article 10: Personal data

Participation in the Game gives rise to the processing of personal data (identification of the Customer Account, progress, examination results, allocation and use of prizes) by the Organiser, as data controller, for the purposes of managing the Game and combating fraud, in accordance with Regulation (EU) 2016/679 (“GDPR”) and amended Law No. 78-17 of 6 January 1978. The terms of this processing and the rights of participants are set out in the Privacy policy available on the Site.

Article 11: Intellectual property

The Game, its mechanics, its educational content, its questionnaires, its texts, illustrations and names (in particular the titles of courses, examinations and badges) are protected by intellectual property law and remain the exclusive property of the Organiser. Any reproduction, representation or reuse, in whole or in part, without prior written authorisation, is prohibited.

Article 12: Complaints, mediation and applicable law

Any question or complaint relating to the Game may be addressed to customer service: THEDisNice, La Boutique du Thé, 4 rue de la Liberté, 06000 Nice, tel. 04 93 17 42 81 (standard-rate call, Monday to Saturday from 10:00 to 19:00), email: direction@laboutiqueduthe.fr.

In accordance with the provisions of the Consumer Code concerning “the consumer dispute mediation process”, after contacting customer service and in the absence of a satisfactory response, the participant may have recourse, free of charge, to a consumer mediation procedure with: CM2C, 49 rue de Ponthieu, 75008 Paris, tel. 01 89 47 00 14, website www.cm2c.net/declarer-un-litige.php, email litiges@cm2c.net.

These Rules are governed by French law and drafted in the French language. Failing amicable resolution or successful mediation, any dispute shall be brought before the competent courts under the conditions of ordinary law.

THEDisNice, La Boutique du Thé · Rules in force since 18 September 2026

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